600mm roller banners
At 600mm (23.6in) this is the narrowest roller banner we supply, and it goes where a wider stand simply will not. The catch is that a slim shape changes how you write for it.
Where a slim banner earns its place.
Stand one next to a person and it is about the width of their shoulders with a little to spare. Heights vary by stand, but most roller banners show around 2000mm of graphic (about 6ft 7in), so the shape is tall and thin, more like a column than a poster.
| Location | Why the slim width helps |
|---|---|
| Beside a reception desk or till | Fits in the gap without blocking the counter |
| Between two chairs in a waiting area | No need to move the seating |
| Corner of a small trade stand | Leaves room for people and a table |
| Corridor or lift lobby | Keeps more of the walkway clear |
| Either side of a stage or doorway | A matching pair frames the space |
Wherever it goes, keep exits and walkways clear, and check any venue rules before you position a stand.
Write for a tall column
Allow 40mm of clear margin on each side and you have about 520mm of working width. If a headline word has ten letters, each one gets roughly 52mm across, so capitals would be around 70mm high. By the usual sign-trade guide of 25mm per 3 metres, that is readable from about 8 metres. Good, but it shows the limit: long words cost you height.
So stack your message. One or two short words per line works; a sentence does not. A line break in the right place will do more for you than a smaller font size.
Logos need a rethink
A wide logo is the usual casualty. Something four times as wide as it is tall will only be about 130mm high across this width. If your brand has a stacked or square version, use it. Otherwise put the logo at the top by itself and give it the full width, with nothing competing beside it.
Images that fit the shape
Landscape photographs waste most of their width here. Pick tall subjects, such as a standing figure, a bottle or a building, or crop a detail. Our guide to designing a roller banner layout covers where the bottom of the graphic disappears into the base.
Stability
A narrow base offers less resistance to a knock or a draught, and busy doorways provide both. Stand it with its back to a wall if you can, and keep it out of the swing of a door.
Ordering a slim banner
Roller banners are quoted to order, so tell us the quantity and whether you need double-sided or single. Each one comes with a carry bag.
Tall, narrow print in a room.
Your questions.
Can a 600mm banner go on a table top?
A full-height stand is meant for the floor. If you want something for a counter, ask us about table-top displays.
Will a 600mm banner fit in a car?
The carry bag is a little longer than the banner is wide, so it should go in most car boots. Measure yours if it is very small.
Is 600mm wide enough for an exhibition?
As a supporting piece, yes. If it is your only display on a stand, a wider banner or a pop-up will be noticed from further away.